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Privacy Policy

Last updated: 22 August 2026

This Privacy Policy explains how WraithBit, Inc. ("we", "us", or "our") handles information in connection with the Burn mobile application ("Burn"), burnfasting.com, and related services.

1. Information processed through Burn

Burn allows users to record and manage information related to fasting, health, fitness, and personal progress.

Depending on the features you use, this may include:

  • fasting start and end times;
  • fasting goals and schedules;
  • fasting history;
  • weight and progress information;
  • hydration and activity information;
  • check-ins;
  • app preferences and settings; and
  • other information you choose to enter.

Much of this information is stored on your device and may also be synchronised through Apple services where those features are enabled.

2. Apple Health

Burn may integrate with Apple Health through HealthKit.

If you choose to connect Apple Health, Burn may read or write health and fitness information that is relevant to the features you use.

Access is controlled through Apple's permission system. You can review or withdraw Burn's access through your device settings at any time.

HealthKit data is used to provide Burn's health and fitness functionality and is handled in accordance with Apple's requirements for HealthKit applications.

3. iCloud

Some Burn data may be backed up or synchronised using Apple's iCloud services.

Information stored through iCloud is associated with your Apple account and is subject to Apple's terms, privacy practices, and account settings.

You can manage iCloud access through your Apple device settings.

4. App analytics and attribution

We may use analytics and attribution technologies to understand app installation, acquisition, usage, and technical performance.

Burn uses Singular for attribution and measurement.

Depending on the technology available on your device and your privacy settings, information processed for these purposes may include:

  • app installation and opening events;
  • app version;
  • operating system information;
  • device and technical information;
  • advertising or campaign attribution information;
  • SKAdNetwork or Apple AdServices attribution data; and
  • identifiers where permitted by the operating system and applicable permissions.

This information helps us understand how users discover Burn, measure marketing performance, and improve the app.

5. Subscriptions and purchases

Purchases and subscriptions made through Burn are processed by Apple through the App Store.

We do not directly process your payment card information.

Burn uses RevenueCat to manage subscriptions and determine whether users have access to paid features.

RevenueCat may process information including:

  • subscription status;
  • products purchased;
  • transaction information;
  • purchase and renewal dates;
  • app-specific identifiers; and
  • technical information required to manage subscription entitlements.

6. Website information

When you visit burnfasting.com, certain technical information may be processed automatically by our website hosting and infrastructure providers.

This may include:

  • IP address;
  • browser and device information;
  • operating system;
  • pages viewed;
  • referring pages or websites;
  • date and time of access; and
  • diagnostic and security information.

We may also use analytics or measurement technologies on the website. Where cookies or similar technologies require consent, appropriate controls will be provided.

7. Information you provide to us

If you contact us, we may receive information such as your:

  • name;
  • email address;
  • message;
  • support request; and
  • any information or files you choose to provide.

We use this information to respond to enquiries, provide support, investigate technical issues, and maintain appropriate business records.

8. How we use information

Information processed in connection with Burn may be used to:

  • provide and operate the app;
  • provide features requested by users;
  • manage Burn Pro subscriptions;
  • measure app acquisition and marketing performance;
  • analyse product usage and performance;
  • troubleshoot technical issues;
  • improve Burn and develop new features;
  • maintain the security and integrity of our services;
  • provide customer support;
  • prevent fraud or misuse; and
  • comply with applicable legal obligations.

9. Service providers

We work with third-party service providers that support the operation and distribution of Burn.

These currently include:

Apple

App distribution, in-app purchases, subscriptions, StoreKit, HealthKit, iCloud, and related Apple platform services.

RevenueCat

Subscription management and entitlement verification.

Singular

Mobile attribution and marketing measurement.

Website and infrastructure providers

Website hosting, domain services, security, and technical infrastructure.

These providers may process information on our behalf or independently under their own terms and privacy policies.

10. Data sharing

We may share information with service providers where necessary to operate Burn and the services described in this policy.

We may also disclose information where reasonably necessary to:

  • comply with applicable law or a valid legal request;
  • enforce our terms or protect our legal rights;
  • investigate fraud, abuse, or security incidents; or
  • support a corporate transaction such as a merger, acquisition, restructuring, or sale of assets.

We do not sell personal health information entered into Burn.

11. Data retention

Information is retained for different periods depending on its purpose and where it is stored.

Information stored locally within Burn remains on your device until it is removed through the app, your device settings, or deletion of the app and associated data.

Information managed through iCloud is subject to your Apple account settings and Apple's retention practices.

Subscription, attribution, website, support, diagnostic, and business records may be retained for as long as reasonably necessary for their intended purpose and for legal, accounting, fraud prevention, security, and compliance requirements.

12. Your choices

You can control many aspects of Burn's access to information directly through your device.

For example, you may be able to:

  • change Apple Health permissions;
  • manage iCloud access;
  • manage tracking permissions;
  • change notification permissions;
  • remove information stored within Burn; and
  • delete the app and locally stored app data.

Apple also provides controls for App Store subscriptions through your Apple account.

13. Your legal rights

Depending on where you live, you may have rights under applicable privacy law.

These may include rights to:

  • request access to personal information we hold about you;
  • correct inaccurate information;
  • request deletion;
  • restrict or object to certain processing;
  • withdraw consent where processing relies on consent;
  • request portability of eligible information; and
  • lodge a complaint with a relevant data protection authority.

Some information used by Burn may exist only on your device or within services controlled through your Apple account. In those circumstances, we may not have access to that information and therefore may not be able to retrieve it on your behalf.

Requests relating to information held by us can be sent to support@burnfasting.com.

14. UK and European users

Where UK or European data protection law applies, we process personal information under one or more appropriate legal bases.

Depending on the circumstances, these may include:

  • performance of a contract or provision of a requested service;
  • consent;
  • our legitimate interests in operating, securing, measuring, and improving Burn; and
  • compliance with legal obligations.

Where processing is based on consent, you may withdraw that consent at any time.

15. International data transfers

WraithBit, Inc. and some of the service providers used by Burn may process information in countries other than the country in which you live.

Where applicable law requires safeguards for international transfers of personal information, appropriate transfer mechanisms will be used.

16. Children's privacy

Burn is not intended to knowingly collect personal information from children in circumstances where parental consent would be required under applicable law.

If you believe a child has provided personal information directly to us and you would like us to review or remove it, contact support@burnfasting.com.

17. Security

We use reasonable technical and organisational measures designed to protect information processed in connection with Burn.

No software, device, network, or storage system can be guaranteed to be completely secure.

18. Health information and medical advice

Burn is a health and fitness application and is not a medical service.

Information provided by Burn, including fasting stages, calculations, estimates, insights, and educational content, is for general informational purposes and is not intended as medical advice, diagnosis, or treatment.

You should seek appropriate professional medical advice where necessary.

19. Changes to this policy

We may update this Privacy Policy as Burn develops, our services change, or legal requirements evolve.

When we make changes, the updated version will be published on this page and the date at the top of the policy will be revised.

20. Contact

Burn is provided by:

WraithBit, Inc.

For privacy questions or requests:

support@burnfasting.com

burnfasting.com